Many were stunned to see Mayor Dan Wolk bail on his signature issue just two weeks after a coalition that included his mother, Senator Lois Wolk, along with Dr. Harold Goldstein, former Assemblymember Helen Thomson and former Mayor Ann Evans brought the issue to the city council.
On December 1 during public comment, Senator Lois Wolk, speaking for the first time at a city council meeting where her son was presiding as mayor, said, “I support your consideration of this issue.” She noted that for the last four years, “we have tried to deal with this issue of either taxing sugary beverages or putting labels on these beverages. We have not been successful in getting out of either the Assembly Health Committee or sometimes the Senate Health Committee.”
Senator Wolk continued, “I think it’s time for people to have their say.” She added that these considerations offer a real opportunity for the city of Davis – for the children and the public health of Davis.
While she clearly stopped short of endorsing the soda tax, she made it clear the need to put the matter on the ballot to allow the people to have their say.
For his part, the mayor told me two days later, “I’m working on the soda tax. Like the idea.”
Two weeks later, Mayor Wolk attempted to use his prerogative as mayor to jump ahead of his colleagues in an effort to frame the message. The effort by the mayor to do this is not only highly unusual for any mayor, but particularly for this mayor, who has often seemed disengaged on the issues and has rarely weighed in on substantial matters in recent weeks.
On Tuesday, Mayor Wolk pushed away from the soda tax and back toward the need for revenue measures to address infrastructure.
He even couched his record on public health issues, pushing away from the soda tax while stating, “I say this as someone whose record on public health is unquestionable…”
But is it anymore? It was a year ago last November that the mayor rolled out a series of initiatives to promote healthier eating options for kids, including the healthy beverage choices for children at local restaurants that was approved by council to make healthier beverages the default choice.
He told the Enterprise last year, “I’ve always had a concern for the next generation. I have two young kids myself.”
While the healthy beverages initiative earned some notoriety and scorn, the soda tax would actually have some teeth, as evidenced by the sudden notice CalBev (the non-alcoholic beverage industry throughout California) and others in the beverage industry took of Davis.
Dr. Harold Goldstein told the Vanguard on Friday that CalBev is already in Davis, simply based on two paragraphs in the local paper, and he expected them to spend $2 million against the soda tax in Davis.
Neil Ruud, a local activist in support of the measure, told the Vanguard, “We were told to expect the sugary beverage industry’s intimidation tactics early on in the process, but it always surprises me how much influence big money can have.” He added, “It’s good to know that Davis is a community where grassroots support is really the most important thing.”
None of this was particularly surprising then. The surprise was that Mayor Wolk, one of the champions of children’s health initiatives – with a group of supporters from Senator Wolk to former Assemblymember Helen Thomson to former Mayor Ann Evans to former School Board member and current interim-director of First 5 Yolo Gina Daleiden backing the soda tax – would be the first to blink.
The Vanguard has learned that one of the tactics that the beverage industry employs is the threat of finding elected officials whose opponents they could back. The Vanguard learned on Wednesday that the beverage industry threatened the mayor that they would back one of his opponents with heavy finances if he continued to press for the soda tax.
Mayor Wolk is locked in a battle, perhaps as a frontrunner, to replace Assemblymember Bill Dodd, whose endorsement he just announced on Wednesday, in the Assembly.
Based on that threat alone, Dan Wolk in just two weeks went from a supporter to someone trying to kill the soda tax in Davis.
Make no mistake, the soda tax had an uphill battle from the start, even without the intervention and deep pockets of the beverage industry. Many in the community have pushed back on the idea – arguing that it would have a detrimental impact on local business and that it misplaced the city’s priorities away from core needs like roads and toward lower priority issues.
As Kevin Wan, owner of Sophia’s, argued in an op-ed, “Whatever the outcome, Davis businesses and residents pay the price. The Davis City Council has set a goal to ‘undertake actions to recruit and retain businesses.’ Taxes that single out retailers for selling products consumers want are neither attractive to new businesses nor sustainable for existing ones.”
More small business people came out on Tuesday in opposition to the tax.
However, support and opposition to the tax is almost a side issue now. Wherever you come down on the specifics of the soda tax, the fact that the mayor would roll on such a strongly personally held issue does not bode well for his ability to stand up to the pressures of lobbyists in Sacramento.
As former California Assembly Speaker Jesse Unruh once said, “If you can’t eat their food, drink their booze, screw their women, take their money and then vote against them you’ve got no business being up here.”
In a Facebook post, Supervisor Matt Rexroad was pointed, calling the capitulation of Mayor Wolk “pathetic” and stating, “So while I agree with the Mayor of Davis…. can you appear more weak and lacking the courage of your convictions?” He added, “[B]elieve whatever you are going to believe just try to be slightly consistent.”
The Vanguard has been a supporter of the Children’s Health Initiative, and called a year ago for the city to consider a soda tax.
For the Vanguard, the statistics are alarming. Dr. Goldstein pointed out that a study between 1977 and 2001 looked into the issue and found that, in 2001, people on average were consuming 278 calories more per day than they were in 1977.
That doesn’t sound like a whole lot, but it is. It is estimated that, for every 3500 extra calories, a person gains one pound. At 278 extra calories a day, that means that, every two weeks or so, people are gaining one additional pound. Over the course of a year, that means the typical person could be adding up to 25 to 30 pounds.
Dr. Goldstein noted that the perception that people have to dramatically overeat to gain a lot of weight is false. Moreover, of those 278 calories, about 43 percent is coming from the consumption of beverages.
One soda a day increases the risk of obesity by 50 percent and increases the risk of getting diabetes by 30 percent. Twenty-five percent of teens in California are diagnosed with diabetes or pre-diabetes.
How attributable are these factors to sodas? Dr. Goldstein believes that the research shows that sweetened beverages are responsible for half of the problem and that we need to start addressing this epidemic by starting with the biggest culprit first.
Meanwhile, it was Mayor Pro Tem Robb Davis who was left to make the case for the soda tax.
“Each generation has its public health challenges,” Robb Davis stated. “My generation, it was cigarettes and a tax on cigarettes was going to destroy small businesses,” he said, pointing to the audience. “And it hasn’t and we’re healthier.”
Mayor Pro Tem Davis added, “It is causing the public health crisis of this generation. That is our crisis, there is no other. Some people are living with it, some of you are going to die from it, or your kids are.”
Unfortunately this week, the children of Davis have lost one more advocate to the beverage industry and to the real world of politics.
—David M. Greenwald reporting
“it misplaced the city’s priorities away from core needs like roads and towards lower priority issues.”
I see the most important “core need” as the health and wellness of our community. Everything else is a “lower priority issue”. Many of you also believed this when the fear was the theoretical risk of Ebola, but you do not believe it with the actual epidemic of diabetes. Amazing !
Not amazing at all, diabetes isn’t contagious and easily spread to other humans.
This dichotomous thinking is invalid.
It is not that there are people that care about diabetes and people that don’t care about diabetes. It is that there are people that see this soda tax as completely ineffective and useless in terms of making any real progress on decreasing the rate of diabetes. It is them against people like yourself that are pursuing a feel-good policy. Or against those that are exploiting the desire for people like yourself demanding a feel-good policy to loot more in tax revenue that they will use to pad their pockets and the pockets of their friends.
Frankly
“there are people that see this soda tax as completely ineffective and useless in terms of making any real progress on decreasing the rate of diabetes.”
Oh for heaven’s sake. Could you put down your copy of the Fountainhead for just a moment.
First, neither of us knows whether or not this soda tax would have a significant impact of not. I suspect there would be a modest impact, which added to other efforts to improve health might make a difference. Even very small improvements can have very large impacts. ( I just had my blood sugar rechecked in my Coke less state) and my numbers remain normalized.
I don’t see anything at all wrong with “feeling good” about improvements in individual and/or public health. I heard all of the same arguments about cigarettes. Increasing prices would have “no effect”. They would be “bad for business”. Never mind that their business was extremely bad, lethal in fact, for many of their customers. Each small step was argued against as not being a panacea, even though no one was ever claiming it would be. If we had continued down that road we would still have the number of deaths from oral, pharyngeal, bronchial, lung, cervical and bladder cancer as we did when Americans were smoking at higher rates.
“people like yourself demanding a feel-good policy to loot more in tax revenue that they will use to pad their pockets and the pockets of their friends.”
Come on Frankly. Are you really going to claim that this tax revenue is going to “pad any local politicians pocket”, or that I am going to be getting my “pocket padded” by stealing tax revenue? Really ?
Dear Dr. Will,
My thoughts, almost verbatim.
Evidence please.
So doing the math the average person who has been drinking soda for the last thirty years has put on 750 to 900 lbs?
Funny, I haven’t seen very many 900 lb. people walking around Davis.
So who’s using intimidation tactics?
This reminds me of the Nugget plastic bags will end up in the ocean campaign fallacy.
900 pound people don’t walk. But there is a ton of evidence linking soda consumption to chronic disease, fatty liver syndrome, obesity, and all the secondary diseases that come with it. Robb Davis was right when he said that for too long, we as a society have allowed the soda industry a free ride. It is their products that are making people sick, and it is the tax payers who are picking up the tab for the bill when people inevitably get sick as the result of their product use. If you are someone who supports the taxation of cigarettes because they pose a public health risk (and incur public costs as a result), then logically you should support the taxation of soda for the same reason.
I can second the “reliable sources” on the whole soda industry threatening the Mayor. I spoke to many reliable people, who shall remain nameless unless they choose to come forward that can confirm the Vanguard’s statement.
So tell us, if the soda industry had threatened Wolk and that’s the reason that Wolk backed off who would’ve spilled the beans? Not the soda industry because that would make them look bad in the eyes of voters in the coming soda tax election and I can’t believe it was Wolk because he would be admitting that he caved on his values in order to try and seek higher office. Sorry, I’m not buying it. Give some credible facts or some actual names of people, not anonymous sources like you, who know this to be true and will stand behind it. Otherwise it’s just baseless rumors.
BTW, you’re right, 900 lb. people can’t walk so Davis beds must be full of them if we’re to believe the hype.
I would suggest you talk to some of the people actively pursuing the soda tax if your REALLY want to know the sources. But since I highly doubt you actually care about such things, I doubt you will.
As they say, put up some facts or actual names who’ll stand behind it or ………..
BP
Ok, I don’t know any 900 lb. people, but have you considered why not. People who become morbidly obese die of their related diseases long before they would reach this weight. I have seen a number of patient’s in the 350 – 400 range and I will guarantee you that these are not healthy women.
But if that is not convincing, let me present you with some real evidence. According to newly compiled data by our departments obesity prevention advocate, across the North Valley Kaiser, 1/2 of our newly pregnant women are either overweight or obese using a BMI of 25- 29 as overweight and 30 and above as obese. 1/2 of pregnant women ! So why is this so important ? This presents multiple increased risks both to the baby and to the mother. For the mother, increased BMI carries with it an increased risk of gestational diabetes, HTN, pre-eclampsia, preterm delivery and late pregnancy intrauterine demise. For the baby, besides the risk of demise, there is the increased risk of preterm delivery with lengthy NICU stays and the potential for lifelong physical and cognitive impairments.
Yup. Same here.
Ineffective and useless policies only to make the activists feel better.
“ diabetes isn’t contagious and easily spread to other humans.”
True, but only in the sense that infectious diseases are transmissible. Ebola also is not “easily spread to other humans” since it requires direct contact with bodily fluids unlike the flu which is airborne. However, that didn’t stop people from panicking into spending millions of unnecessary dollars to “fight” it. A prime example of fear driving us to expensive and non productive behaviors.
Diabetes actually is “transmissible” in a more subtle sense. The fact that I was most likely a gestational diabetic in my pregnancy with my son based on his birth weight on 9.5 lbs raises his risk of developing diabetes substantially. Apart from genetic and intrauterine factors, a parent with diabetes substantially raises the risk of their children having diabetes. This is partially biologic and partially behavioral as people not in the health community tend to adopt their familial patterns of eating and exercising as the norm and continue with it throughout their lifetimes thus “transmitting” the disease across generations.
Would you rather be sitting on a bus next to a person with ebola or diabetes?
I rest my case.
BP
I wouldn’t be concerned about either. So much for that case.
Well, I think if you talk to just about everyone else they would be much more concerned sitting next to someone who has ebola, therefor the reason for the fear.
Game, set, match.
BP, your “everyone else” criteria is a classic example of “a little bit of knowledge is a dangerous thing.”
What exactly is your case? That we shouldn’t put resources into preventing diabetes because it’s not a disease that’s contagious?
My case is there’s only one other city in the whole nation that has a tax on sugary drinks so why do we need as a city follow suit and we don’t need paternalistic liberals trying to dictate and penalize others though taxation how they feel they must live their lives.
So as I asked before, what’s your evidence that the beverage industry threatened Wolk?
Reliable sources
To me in order to make such a big accusation it should be backed up by names and facts. It’s too easy for someone to make up rumors in order to push one’s cause.
BP, is that cause named Cecilia or is that cause named Don?
Huh???????
BTW, I’m not accusing David of making it up, but we can’t evaluate accusations like that unless we know the parties involved or the facts. This is a very contentious issue and I wouldn’t put it past someone to start a false rumor in order to make Wolk or the beverage industry look bad.
there’s obviously a reason he isn’t naming the sources… i think you have to respect that. it’s obvious the beverage industry is pulling out the stops, look at the ad at the top of the page.
The Vanguard has been a supporter of the Children’s Health Initiative, and called a year ago for the city to consider a soda tax.
Is that position compromised by sponsoring ads from the beverage industry at the top of this page?
Why? Do newspapers take ads from either or both sides of a campaign but issue an editorial position on the issue that is at odds with one of them?
D.G.: OK. Just checking. Thanks.
“Would you rather be sitting on a bus next to a person with ebola or diabetes?
I rest my case.”
This is a classic case of a fall equivalency fallacy.
Did you mean “false equivalent fallacy”?
Then tell Tia Will she shouldn’t have brought Ebola into the conversation.
Tia, wasn’t the criteria for diagnosing diabetes changed in 1995, immediately increasing the diabetic population and giving a plum to the pharmaceutical industry?
Biddlin
I don’t know the answer to your question, but I can look it up. However, I would also be cautious about making assumptions about cause and effect. I will give you one example.
Obstetrician/gynecologists use different and more stringent standards than do Internal Medicine doctors managing only adult diabetes. This is because of the disparate effects on the developing fetus whose life can be threatened in the short term by poorly controlled diabetes in the mother unlike the long term effects seen in the adult population with diabetes.
There are always pros and cons when considering where to draw the line on laboratory criteria for the existence of any disease. Because a recommendation was changed, and someone profited does not mean that that profit was the reason for the change, and also does not mean that people’s health was not improved by that change.
Biddlin may be thinking of the emergence of the diagnosis ‘pre diabetic’ which came about around that time. My understanding and memory is it was a way to identify folks at risk for type II diabetes and hope to preclude development of diabetes with life style changes such as weight loss and diet. Most of us know people who have been able to reverse at least the lab evidence of pre diabetes or mild type II diabetes with these changes and not need medications.
” Because a recommendation was changed, and someone profited does not mean that that profit was the reason for the change, and also does not mean that people’s health was not improved by that change.”
Agree, entirely. And I think sugary drinks are not so healthful, so I keep V8 and Zyr chilled for re-hydration. I am curious about this particular “administrative” decision and how it has actually helped anyone other than big Pharm.
I don’t think sin taxes are effective, but frequently just distractions and sources of revenue for politicians’ pet projects. truth.com’s hyperbolic propaganda very likely drives more teens to smoke tobacco, not fewer. Just like tobacco use, over indulgence in unhealthful food will best be curbed when parents model the behaviour we prescribe for our children.
Biddlin
While I agree that “hyperbolic propaganda”can be counter productive just as Reefer Madness was, I believe that accurate representation of the facts will be a motivator for some. As I said at council, different individuals are impacted differently by the types of information presented. I do not believe in the use of scare tactics. I do believe in telling the truth and letting people decide for themselves. In this case, by a vote. Bear in mind, this is not a dictate by the CC, it is a call for a vote on the issue by the public who are, in fact, paying a very heavy price for this epidemic.
BP
“I think if you talk to just about everyone else”
Not if the “everyone” else you chose happened to know anything about the means of transmission. But I will concede the point that you are indirectly making. Irrational fear is a much more powerful motivator than is understanding.
I will provide some examples. Leprosy is a transmissible disease but hard to transmit. I would have no problem sitting beside a person with leprosy. Same for HIV infection. Same for HPV. Same for hepatitis. Just saying that a disease is infectious or transmissible does not mean that it is of epidemic proportions.
Diabetes is of epidemic proportions in our community now, not in some theoretical future.
Dear Dr. Will,
Thank you for your medical info today.
David, thanks for connecting the dots!
I know snarky, but could Dodd’s endorsement have been timed to correspond to this? I for one thought Dan premature in running the last time, thinking he needed more experience and a track record. He now has that and nothing he has done (or not done) has shown me he is right for the Assembly. I can disagree with a politician and still respect them but he is disengaged, ill prepared and has not shown me leadership skills.
i think the word and cynical and i thought it too when i saw the other article
So, a sponsored ad from “Californians for Food and Beverage Choice” just popped up in my Facebook feed, featuring the op-ed column in the Enterprise written by Kevin Wan. The ad makes the claim that “A #SodaTax in Davis could instantly raise the cost of some products by 50% to 100%!!!”
I got the same thing. You should have seen the ridiculous things the soda and grocers association were saying at the meeting. It was clear that the Mayor was threatened by these guys, you could see it in his demeanor, his voice etc. If the Mayor plays poker, I would encourage him to give it up, because he betrays his emotions and how he really feels about something far too easily.
It’s a fact not a claim. There are 68 fluid oz. in a 2 liter bottle of soda. I was just at a store where the cheaper 2 liter bottles of soda were 67 cents. So add 68 cents tax to that and it raised the price over 100%. Now take a 2 liter bottle of Coke where one can often buy for $1.25 a 2 liter bottle at Safeway, add 68 cents tax and that bottle of Coke went up slightly over 50%.
Apple juice has about 54% of the sugar that a soda has. So if we tax soda, I say we also tax apple juice.
In fact, I have a relative that required serious dental work at age 20 because the mom constantly plugged-in a bottle of apple juice on doctor’s orders because of a milk allergy.
I keep going back to the stupidity tax. That seems a more effective instrument to help prevent people from making poor choices so we can move closer to that vision of utopia. Apparently we would need to apply it to doctors too.
Frankly, your examples are interesting because when I worked for WIC many year ago, our RD’s and MPH’s advised just the opposite: don’t plug in a bottle or sippy cup filled w/ juice: offer water instead.
That 20-year old is 43 today, so maybe the doctors figured it out.
But the point still remains that apple juice has over 50% of the sugar as soda, so maybe we should tax apple juice 50% of the soda tax.
“But the point still remains that apple juice has over 50% of the sugar as soda, so maybe we should tax apple juice 50% of the soda tax.”
Another classic example of false equivalency. Soda provides no nutritional value. Juice does provide nutritional value.
But I thought it was all about the sugar.
Me too.
If it is about nutritional value then we would need to be taxing a whole lota’ things.
Again, soda and juice are different. Soda is little more than a sugar delivery system, with no tangible positive nutrition provided. Juice is different.
Frankly, when one goes to a restaurant where they have open beverage machines everyone is going to get hit with the tax because all they do is hand out cups and you get what you like. They’ll have no way of monitoring what you buy. So if you buy sugarless green tea or a diet Coke you will be paying the tax.
Thats actually incorrect. The tax is placed at the distributor level, not the individual shop. Therefore, the restaurant/retailer just pays a higher price for the product, and are left to decide how or if they wish to pass that cost on to the consumer.
They’re going to have to raise the price across the board on all their fountain drinks so everyone, regardless of what drink you purchase, is going to be paying an added tax.
I really don’t think you’ve thought this out.
That is news to me. The product for restaurants is syrup that converts to soda at the soda machine. How are they going to meter the per oz. tax on syrup?
I have reported this at least twice. They are’t going to meter it. What they will do is figure out the easiest way to filter the costs down to the consumer. In some cases, like at a store, it will be easy. In others, it will be more challenging.
For the record, I’m not a drinker of sugary beverages.
I am curious though. If the concern is sugar, then where does that leave Cranberry Juice, which according to Ocean Spray, has 28 g of sugar per 8 oz serving, while Coke Classic has only 21 g per 8 oz serving?
Maybe Coke should consider adding a little potassium and Vitamin C to their mix?
Or, instead, maybe we should we be talking about the sodium content where Coke has twice the sodium as cranberry?
I was told that the definition would be added sugar and would include a lot of fruit juices.
Im not intimately involved with the day to day of this particular issue. Its my understanding that the tax will be assessed at the distributor, based off common use for your bag of syrup or what have you. That would be a good question for the proponents.
BP and Frankly
“But I thought it was all about the sugar.”
Well then I guess that means that neither of you have been paying any attention to my posts regarding why target sodas as opposed to other foods which have other ingredients of variable nutritional value.
Is taxing only sodas a sign of classism?
http://www.cato.org/blog/dangers-soda-tax
Sounds like we should be taxing frothy Starbuck’s coffee drinks too
Reposting from another thread. I have no idea what people mean when they say “feel good.” Hopefully this answers some questions. Amazing how people who have benefitted from the public health activism of the past fight it at every turn in the present. Makes no sense. Here is the repost:
Comprehensive approaches that include education, public policy advocacy, and, in some cases like this one taxing substances that pose risks is what are necessary. No one, least of all me, is in any way suggesting that this tax will in and of itself lead to change. That would be ludicrous. But it is important to deal with this issue and Davis can play a part.
This reminds me in so many ways of the (now) decades-long fight (yes, fight) with the producers of breast milk substitutes who promoted their products as superior to breast milk. The deathly repercussions of placing profit over morals was and is terrible to see (I have had mothers who lost children to malnutrition because they lacked the resources to mix the appropriate amount of formula with water, weep as they told me how they so desperately wanted to be “good moms” and thought using formula was the way to be a good mom). Companies like Nestle used techniques analogous to what the beverage industry is using now to thwart change.
The bottom line in that case was that change had to start somewhere, we all needed to be persistent, we needed to collect facts on the damage being done, we had to use the state to create the policy environment in which change could occur, and we needed to verify compliance (which is still a huge problem).
Some of us have been on the front lines of such battles and understand that what we are doing in Davis is a single–but important–step in dealing with a key source of a major health epidemic.
Doby
I do not advise my patients to drink cranberry juice either. However, there are some nutritionally beneficial aspects of cranberry juice and some studies suggesting that by changing the pH of the urine in the older literature and by preventing certain kinds of bacteria from attaching to the cells of the bladder in newer studies, they may for some people be beneficial in the prevention of urinary tract infections. There are no beneficial effects of soda consumption unless you count the momentary brief pleasure and increased energy that some people derive as “benefits”. There are most certainly no health benefits.
What are the nutritional benefits of a “Venti Caramel Brulée Frappuccino, brimming with 520 calories and 50 percent of her recommended daily allowance of saturated fat. That’s about as many calories as one liter of soda and significantly more fat.”?
Nutritional benefits: Six grams of protein. Moreover, I’m not aware of data that Venti Caramel Brulee Frappuccinos are consumed in such vast quantities that they are deemed a major contributor to obesity and diabetes–particularly in children and youth. Is the argument that, unless we address every nutritional factor contributing to poor health at one time, we don’t establish priorities and address the problem at all?
https://www.washingtonpost.com/blogs/ezra-klein/post/why-ban-soda-when-you-can-tax-it/2012/06/01/gJQAT27E7U_blog.html